Kroger

Dfab’s collaborations with Kroger include a new mixed-use urban concepts and exciting new food halls. 

Dfab works in partnership with the Kroger design team to develop and manufacture new prototype store environments for new urban locations and dynamic food hall spaces. These concepts involve a balance between community localization and the ability to scale for roll out to multiple locations. Dfab actively maintains décor standards for Kroger’s brand environments to ensure consistent brand image and quality décor product throughout their fleet of store brands.  Ongoing value engineering and quality checks assure Kroger of cost-effective manufacturing techniques without jeopardizing quality or design intent.